Mar
30
2010
Out with “fan”, in with “like”.
So, Facebook is officially mothballing the terminology of Fan, in favor of the kinder, gentler Like. According to All Things Digital, the decision has been made.
Sometimes subtle changes in terminology can drive meaningful impact and unintended consequences. My commentary below is on how this might impact a Business’ Fan Page marketing.
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Mar
16
2010
You may know I’ve been working on a new start-up for the past 6 months, pretty much heads down – stealth by default, not design. Actually we’ve been very active in our market, just totally focused on product, not business cards or websites!
In a couple of days, we’ll be taking the wraps off. We’ve been chosen to launch at the DEMO Conference, which is a great venue to jump off the ledge with new products. I’ve done this once before; it’s a pretty intense and fun launch pad!
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