Comments on: twitter search: consumption becomes conspicuous http://www.evansink.com/2009/05/twitter-search-consumption-becomes-conspicuous/ musings on local media, and other random acts of two cent journalism. Thu, 15 Apr 2010 14:20:39 -0600 hourly 1 http://wordpress.org/?v=3.0 By: Eric Fredine http://www.evansink.com/2009/05/twitter-search-consumption-becomes-conspicuous/comment-page-1/#comment-8867 Eric Fredine Mon, 04 May 2009 16:47:29 +0000 http://www.evansink.com/?p=430#comment-8867 Indeed. The thing I find fascinating about Twitter search is that you are searching (real-time) conversations. So, businesses can search for consumers who might need them and look to engage in that conversation. This has the potential to invert the model. Looking for a plumber? Just tweet it and let them come to you. Of course, there is also a huge risk that the signal to noise ratio will degrade as more people try to read 'commercial intention' in to every tweet. Indeed. The thing I find fascinating about Twitter search is that you are searching (real-time) conversations. So, businesses can search for consumers who might need them and look to engage in that conversation. This has the potential to invert the model. Looking for a plumber? Just tweet it and let them come to you.

Of course, there is also a huge risk that the signal to noise ratio will degrade as more people try to read ‘commercial intention’ in to every tweet.

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